One Serum, Four Colors — Creating Product Color Variation Images with AI

Byoul Oh's avatar
Mar 26, 2026
One Serum, Four Colors — Creating Product Color Variation Images with AI

When you offer the same product in multiple colors, shooting each color variant separately multiplies your costs and time. I used XBRUSH's edit feature to change only the color on an existing product image — generating several color versions in one session.


The Original — Red Serum

3D cosmetic serum bottle — red original

The source is a dropper-type serum bottle — a polished image with fruit styling and water droplets. From here, I'll change just the bottle color to green, orange, and purple.


Changing the Color with AI

XBRUSH edit UI — serum color change

Select the original image in XBRUSH Studio, enter Edit mode, choose the Seadream 4.5 engine, and type a prompt.

Prompt: "Change the product color to green"

Setting the image count to 4 generates four different green variants simultaneously. Swap "green" for another color in the prompt to get orange or purple versions the same way.


Color Results

Green color variant — kiwi and strawberry background

The green version. As the bottle color shifted, the fruit props in the background naturally harmonized toward green and kiwi tones.

Orange color variant

The orange version. The strawberry and kiwi background is retained while only the bottle shifts to orange.

Purple color variant — grape background

The purple version. The composition leans toward a grape-toned palette that complements the new color.


When to Use This

  • Color lineup product pages: Prepare per-color product images without separate photoshoots
  • Pre-launch teasers: Create marketing assets for a new color before production begins
  • A/B testing: Post multiple color variants on social to see which gets more engagement first

Tools Used

  • XBRUSH Edit (Seadream 4.5) — product image color change
Share article