You don't need an agency to become an ad model. xbrush AI Studio lets anyone register their face and voice as a "persona" — an AI model that advertisers can use to create ad videos. Every time an advertiser generates a video with your persona, you automatically earn 70% of the advertising fee, with the platform handling contracts and payment settlements.
This guide walks you through every step: from the 7-step persona creation process, to marketplace listing, advertiser approval management, licensing, and revenue settlement.
What Is a Persona?
In xbrush, a "persona" is an AI model trained on your face and voice. Once registered, you can use your persona in xbrush ad creation tools like Talk to You and Cinema.
After registration, you have two options:
- Keep private — Use only for your own content. Not visible in the marketplace.
- List in marketplace — Advertisers can discover and select your persona. You earn 70% of the ad fee each time a result is generated.
You can create multiple personas, each representing a different style or version of yourself.
STEP 01: Check Prerequisites
Prepare these three things before you begin.
- Front-facing photo — A clear, steady photo with your face visible from forehead to chin, filling most of the frame
- Video recording environment — A device capable of recording at least 5 seconds of video
- 10+ portfolio photos — Clear, well-lit photos showing your face, at least 500px tall
Registration is only available to individuals 19 years or older, using their own face. Registering someone else's likeness is strictly prohibited. Uploaded images and audio will be used to generate AI model ad videos. You can revert to private or request data deletion at any time.
STEP 02: Identity Verification (KYC)
For secure model registration, you verify your identity via a short video recording.
When you press record, a script appears on screen. Keep your face visible throughout and record up to 60 seconds. The verification video is used solely for identity confirmation and is automatically deleted 90 days after completion.
STEP 03: Accept Terms of Service
At this stage, you agree to the terms required to create a private persona. These are also the baseline terms for listing publicly in the marketplace later.
- Platform Terms of Service — Covers private persona creation and personal use
- AI Training & Output Generation Terms — Consent for training an AI model on your portfolio and generating ad outputs
- Personal Data Collection & Use Consent — Covers KYC verification data and portfolio processing
STEP 04: Upload Portfolio
Upload your photos and voice samples — the source data for AI training.
Image upload guidelines:
- Minimum 10, maximum 50 photos — up to 10MB per file
- Face centered and filling most of the frame
- Sharp, in-focus images with no motion blur
- Varied poses and expressions
- Clean, uncluttered backgrounds
Voice data upload:
- 1 to 10 files — WAV, MP3, or M4A format, up to 10MB per file
- At least 1 voice sample is required for voice training
- The audio from your KYC recording is automatically included
- Uploading varied tones and intonations produces more natural results
STEP 05: Enter Model Information
Fill in the profile details that will appear on your marketplace listing.
- Model name — Your real name or stage name
- One-line bio — A brief headline that captures your appeal (max 100 characters)
- Detailed description — Your characteristics, strengths, and suitable ad categories (max 500 characters). More detail means more opportunities.
Social media links (Instagram, YouTube, personal website) are optional. The profile preview shows exactly how your listing will appear in the marketplace.
STEP 06: AI Training
Once all information is submitted, AI training begins automatically. The process takes an average of 30–45 minutes.
Training progresses through 5 stages:
- Intake — Your portfolio and info are received by the system
- Admin review — Staff reviews your KYC and portfolio (typically within 1–2 hours)
- AI training — The AI learns from your image and voice data
- Sample generation — Sample images are automatically generated after training
- Visibility setting — Registration completes as private by default
Once the admin approves, AI training starts automatically — images first, then voice, then sample generation. You can close the page; training continues in the background. You'll receive an email when it's done.
Persona Complete
"Your persona is ready." You can now use it across Talk To You messages, Cinema ad videos, and SNS content. And if you want to go further — listing it in the marketplace lets you earn revenue from it too.
Managing Your Personas
After registration, go to AI Studio → My Personas to see an overview of all your personas.
- Total personas — All registered personas
- Public (marketplace) — Personas currently listed in the marketplace
- Private — Personas for personal use only
- Training / pending — Personas still in training
Click "Enable monetization" on a persona card to go to the marketplace listing page.
Monetization: List Your Persona in the Marketplace
Listing your private persona publicly is how you start earning revenue.
The listing page includes an earnings estimator: set a per-result ad fee and monthly volume to preview your potential income. Every time an advertiser generates a result using your persona, 70% of the ad fee goes directly to you. Payments are made monthly, and you can revert to private at any time.
Here's what changes when you go public:
| Keep Private | List in Marketplace | |
|---|---|---|
| Personal content creation | ✅ | ✅ |
| Marketplace visibility | ✗ | ✅ |
| Automatic advertiser results | ✗ | ✅ |
| 70% revenue per result | ✗ | ✅ |
| Real-time earnings dashboard | ✗ | ✅ |
Advertiser Approval Management (Creator Inbox)
Once your persona is public, advertisers can send usage requests. In AI Studio → Approval Requests (Creator Inbox), you review each request and approve or decline it directly.
- Review each advertiser's request details and intended use
- Choose to approve or decline
- Unanswered requests automatically expire after 3 days. The recommended response time is within 24 hours.
- The estimated earnings per request are shown to help you decide
No advertiser can use your persona without your approval. You stay in full control of who uses your likeness and how.
License Management
Approved requests become licenses. In AI Studio → License Management, you can track all issued licenses — status, expiration dates, and associated revenue — in one place.
- Active licenses — Currently valid licenses
- Cumulative license revenue — Total earnings to date
- Expiring soon — Licenses expiring within 30 days
- Unique buyers — Number of advertisers who have used your persona
You can filter by buyer, license ID, or status, and download a full history report.
Settlement
In AI Studio → Settlement, you manage your revenue payouts and track payment history.
- Minimum payout amount: Request settlement once you've accumulated ₩50,000 or more
- Payment timeline: Paid to your registered bank account within 10 business days of approval
- Taxes: Individuals are subject to 3.3% withholding tax; businesses issue their own tax invoice
- Revenue share: 70% of ad fees go to you (platform retains 30%)
Register your bank account before requesting settlement. Individuals need a copy of their bank statement; businesses need a business registration certificate and bank statement.
How It All Fits Together
The xbrush AI Studio persona system is a three-way structure connecting models, advertisers, and the platform.
- Model (you) — Register once, and the AI generates videos on your behalf — earnings accumulate without you on set
- Advertiser — Choose any model from the marketplace and create an AI ad video instantly, without an agency
- Platform (xbrush) — Mediates the entire lifecycle: usage approval, license issuance, and payment settlement
| Stage | Time Required |
|---|---|
| 7-step persona registration | ~30–45 minutes |
| Admin approval | Within 1–2 hours |
| AI training completion | 30–45 minutes |
| Marketplace listing | Immediate |
| First settlement request | Once ₩50,000+ is accumulated |
Frequently Asked Questions
Will my face immediately appear in ads after creating a persona?
No. Registration defaults to private. You must actively apply to list in the marketplace, and each advertiser request requires your individual approval before your persona can be used.
Can my likeness be used in ads I didn't approve?
No. Advertisers must send a usage request first. You approve or decline each one through the Creator Inbox, and unanswered requests expire automatically after 3 days.
How does revenue settlement work?
70% of the ad fee is credited automatically each time a result is generated. Once you've accumulated ₩50,000 or more, you can request a payout, which arrives within 10 business days. A 3.3% withholding tax applies to individuals; businesses issue their own tax invoice.
How many portfolio photos do I need?
A minimum of 10 and a maximum of 50. Use clear front-facing photos where your face fills most of the frame, with varied poses, expressions, and clean backgrounds. More variety means better AI training results.
Can I create more than one persona?
Yes. Go to AI Studio → Add Persona to register multiple versions of yourself. Each persona has its own visibility settings, approval inbox, and revenue tracking.